We're all creative in different ways.

At GBE, we bring those differences together - strategists, designers, thinkers and rebels. It's the mix that makes the work stronger. We're a boutique creative agency, founded in 1995, based in Amsterdam and built for collaboration. We create campaigns that excite, move and connect. Stories with visual punch and a human heart.

The world is loud. Fast. Sometimes overwhelming. We want to be part of it - not to add noise, but to help give it meaning. That's why we work the way we do: sharp strategy, honest creativity, bold ideas and thoughtful execution. Our strength lies in collaboration. No ego. No factory-style process. Just a team that cares about the work, about each other, and about the people we make it for.

GBE Creative Agency

Executive team

We're different by design. That's what makes us a team.

Fritiof Eriksson — Creative Director

Fritiof Eriksson

Creative Director

Ghuislaine Janzen LL.M — Business Director

Ghuislaine Janzen LL.M

Business Director

Selected projects

A selection of projects we’ve created.

Year

Client

Case

Link

2025

City of Zoetermeer

City vision 2040

2024

City of Zoetermeer

Sewerage campaign

2024

HA-ID Netherlands

Animation

2023

Trekhaakofferte.nl

Tow-bar campaign

2014

City of Zoetermeer

Youth campaign

Contact us

Let's make something unforgettable.

Submit your idea. Or just say hi.

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